David Foky, News Director for NBC29 in Charlottesville, shared his expert advice on how to manage media attention for your business, including:
- What is it that makes something newsworthy?
- How do you get positive stories covered?
- Managing a positive story
- Managing a negative story
- What's the best first step in handling media attention?
- Getting out in front of media opportunities
- Have a plan when news happens to you
